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1st UK Car Rentals: Your Trusted Partner for Car Hire Across the UK

Welcome to 1st UK Car Rentals, your first choice for reliable and affordable car hire across the United Kingdom. With over 20 years of experience in arranging car rental for visitors and locals alike, we pride ourselves on delivering two things above all else: great customer service and great pricing. We make renting a car simple, clear, and convenient, wherever your UK journey takes you.

Convenient Car Hire from UK Airports & Local Branches

Our vast car hire network means we are always local. Whether you're flying into one of the UK's busiest international hubs or need a vehicle in a quiet town, we have you covered. We specialise in arranging seamless car rental from key locations including:

Beyond the airports, our network extends to over 200 other UK car rental locations. From the heart of London to the highlands of Scotland, we ensure you can find the perfect vehicle right where you need it.

Our Transparent Pricing Guarantee: No Hidden Costs

We believe in clear, honest pricing. When you book with 1st UK Car Rentals, the price you see is the price you pay. We price our car rentals with all the insurance you need to drive away with complete peace of mind. We call this our Transparent Pricing Guarantee.

There are absolutely no hidden costs or surprise charges waiting for you at the rental desk. Just straightforward, fantastic value car hire you can trust.

Working with the Best Names in Car Rental

To find the best possible deals for our customers, we have built strong relationships with the most reputable names in the industry. We work alongside global leaders to ensure quality, reliability, and choice. Our partners include:

Avis Car Rental UK Hertz Rent A Car UK Alamo Rent A Car UK Enterprise Rent-A-Car UK Sixt UK Europcar UK Thrifty Car Rental UK Budget Rent A Car UK

Furthermore, we use our network of trusted local partners across the UK to source unique deals and ensure excellent availability. This powerful combination allows us to compare the market effectively and pass the savings on to you.

Start your UK journey with us today. Get a free, no-obligation quote and discover the 1st UK Car Rentals difference!

About 1st UK Car Rentals

Welcome to 1st UK Car Rentals, your premier choice for vehicle hire across the United Kingdom. Founded with a passion for travel and a commitment to customer satisfaction, we aim to provide a seamless and enjoyable rental experience for every customer.

Our mission is simple: to offer a wide selection of high-quality vehicles at competitive prices, backed by exceptional customer service. Whether you're a tourist exploring the beautiful landscapes of the UK, a business traveler needing a reliable ride, or a local in need of a temporary vehicle, we have the perfect solution for you.

Our Commitment

We are committed to transparency, reliability, and putting our customers first. Our team of friendly and professional staff is always ready to assist you, from the moment you book to the moment you return your vehicle.

Contact Us

We'd love to hear from you. Please reach out with any questions or inquiries.

Get in Touch

152-160 City Road
London
EC1V 2NX

UK Flag UK: 0207 1172 876

USA Flag US: 601 728 5533

Canada Flag CA: 587 603 5166

Australia Flag AUS: 61 87100 1054

Netherlands Flag NL: 31 202 620888

hello@thecarrentalcentre.co.uk

Send us a Message

Privacy Policy

This statement sets out the action of The Car Rental Center to understand all potential modern slavery risk relating to its business and the steps it has taken that are aimed at ensuring that there is no slavery or human trafficking in its business or supply chains.

This Modern Slavery Act Statement relates to actions and activities during the financial year 1 April 2024 to 31 March 2025.

Our responsibilities

We recognise our responsibility to take a robust approach to preventing slavery, exploitation and/or human trafficking.

We recognise our responsibilities as an employer and procurer/commissioner of services.

We are committed to doing all that we can to prevent slavery and human trafficking in its corporate activities and to ensuring that its supply chains are free from slavery and/or human trafficking.

The statement below sets out practices already in place at the car rental center in 2024 to 2025 following the introduction of the Modern Slavery Act 2015.

Corporate Policies

We have a range of policies and processes which reflect our commitment to acting ethically and with integrity to prevent slavery and human trafficking in all of its operations. We have a robust ongoing policy review programme to ensure that the business policies and procedures remain compliant and fit for purpose.

Meeting the requirements of the Modern Slavery Act

The following policies and procedures are considered to be key in meeting the requirements of the Modern Slavery Act.

Employee Code of Conduct

Our Code of Conduct makes it clear to employees the actions and behaviour expected of them when representing the organisation. We strive to maintain the highest standards of employee conduct and ethical behaviour, including managing its supply chain.

Recruitment

Our recruitment processes are transparent and are reviewed regularly. This includes having robust procedures in place for the vetting of new employees. Checks are undertaken to confirm identities and qualifications. Salaries are also paid into a personal bank account.

Where agency workers are used, these are procured via a third party company which in turn has its own Modern Slavery statement. The third party company vets employment agencies to ensure they are reputable before accepting workers from that agency.

Whistleblowing

We encourage all our employees, customers and business partners to report any concerns related to the direct activities, or the supply chains of the business. This includes any circumstances that may give rise to an enhanced risk of slavery or human trafficking.

Our Whistleblowing procedure is designed to make it easy for employees to make disclosures, without fear of retaliation. Employees, customers or others who have concerns can raise these via their manager or the or via an online form.

Equality and Diversity Performance

We record our performance within the context of the companies Corporate Plan. This enables us to explicitly evidence that equalities are embedded in its work and that it is, as a minimum.

Safeguarding

We embrace our responsibility to develop, implement and monitor policies and procedures to safeguard the welfare of children and vulnerable adults and protect them from harm.

Due Diligence of suppliers

We understand the important role that procurement plays. It enables and rewards good employment practices and does not encourage the use of modern day slavery practices.

We are committed to undertaking due diligence at all stages of the procurement cycle to mitigate the risk of modern slavery and human trafficking within the supply chain.

The car rental centres due diligence measures

  • Working with partners to develop an understanding of the risks
  • Taking appropriate measures in the selection of suppliers to enable the exclusion of suppliers with convictions under the relevant sections of the Modern Slavery Act
  • Inclusion of appropriate clauses in contracts to require suppliers to comply with the requirements of the Modern Slavery Act. These will be applicable to sub-contractors in the supply chain
  • Monitoring the performance of suppliers against the contract requirements, particularly in areas of identified high risk
  • Training and awareness raising for employees dealing with procurement and contracts. Wherever possible, following good practice guidance that is available in relation to modern slavery.

Training and awareness - raising

We recognise that employees within the organisation need to be trained on modern slavery in order to raise awareness and increase compliance with the GOV.UK - Modern Slavery Act 2015.

Declaration

This statement is made pursuant to section 54 (1) of the Modern Slavery Act 2015 and constitutes the car rentals modern slavery and human trafficking statement for the financial year ending 31 March 2025.

Cookies Policy

This website https://www.1st-ukcarrentals.co.uk/ (“Our Site”) 1st UK Car Rentals uses Cookies and similar technologies in order to distinguish you from other users. By using Cookies, We are able to provide you with a better experience and to improve Our Site by better understanding how you use it. Please read this Cookie Policy carefully and ensure that you understand it. Your acceptance of Our Cookie Policy is deemed to occur if you continue using Our Site. If you do not agree to Our Cookie Policy, please stop using Our Site immediately.

1. Definitions and Interpretation

1.1 In this Cookie Policy, unless the context otherwise requires, the following expressions have the following meanings:

  • “Cookie” means a small file placed on your computer or device by Our Site when you visit certain parts of Our Site and/or when you use certain features of Our Site;
  • “Cookie Law” means the relevant parts of the Privacy and Electronic Communications (EC Directive) Regulations 2003 and of EU Regulation 2016/679 General Data Protection Regulation (“GDPR”);
  • “personal data” means any and all data that relates to an identifiable person who can be directly or indirectly identified from that data, as defined by [the Data Protection Act 1998] OR [EU Regulation 2016/679 General Data Protection Regulation (“GDPR”)]; and
  • “We/Us/Our” means The Car Rental Center, a company registered in England whose registered address is The Car Rental Centre 152-160 City Road London EC1V 2NX

2. Information About Us

2.1 Our Site is owned and operated by The Car Rental Center, whose registered address is The Car Rental Centre 152-160 City Road London EC1V 2NX

2.2 Our Data Protection Officer can be contacted by our contact page, or by post at The Car Rental Centre 152-160 City Road London EC1V 2NX

3. How Does Our Site Use Cookies?

3.1 Our Site may place and access certain first party Cookies on your computer or device. First party Cookies are those placed directly by Us and are used only by Us. We use Cookies to facilitate and improve your experience of Our Site and to provide and improve Our products AND/OR services. We have carefully chosen these Cookies and have taken steps to ensure that your privacy and personal data is protected and respected at all times.

3.2 By using Our Site, you may also receive certain third-party Cookies on your computer or device. Third party Cookies are those placed by websites, services, and/or parties other than Us. Third party Cookies are used on Our Site for marketing and statistical purposes and to show you videos. For more details, please refer to section 4 below.

3.3 All Cookies used by and on Our Site, are used in accordance with current Cookie Law. We may use some or all of the following types of Cookie:

3.3.1 Strictly Necessary Cookies

A Cookie falls into this category if it is essential to the operation of Our Site, supporting functions such as logging in, your shopping basket, and payment transactions.

3.3.2 Analytics Cookies

It is important for Us to understand how you use Our Site, for example, how efficiently you are able to navigate around it, and what features you use. Analytics Cookies enable us to gather this information, helping Us to improve Our Site and your experience of it.

3.3.3 Functionality Cookies

Functionality Cookies enable Us to provide additional functions to you on Our Site such as personalisation and remembering your saved preferences. Some functionality Cookies may also be strictly necessary Cookies, but not all necessarily fall into that category.

3.3.4 Targeting Cookies

It is important for Us to know when and how often you visit Our Site, and which parts of it you have used (including which pages you have visited and which links you have visited). As with analytics Cookies, this information helps us to better understand you and, in turn, to make Our Site and advertising more relevant to your interests. [Some information gathered by targeting Cookies may also be shared with third parties.]

3.3.5 Third Party Cookies

[Third party Cookies are not placed by Us; instead, they are placed by third parties that provide services to Us and/or to you. Third party Cookies may be used by advertising services to serve up tailored advertising to you on Our Site, or by third parties providing analytics services to Us (these Cookies will work in the same way as analytics Cookies described above).]

3.3.6 Persistent Cookies

Any of the above types of Cookie may be a persistent Cookie. Persistent Cookies are those which remain on your computer or device for a predetermined period and are activated each time you visit Our Site.

3.3.7 Session Cookies

Any of the above types of Cookie may be a session Cookie. Session Cookies are temporary and only remain on your computer or device from the point at which you visit Our Site until you close your browser. Session Cookies are deleted when you close your browser.

3.4 Cookies on Our Site are not permanent and will expire as indicated in the table below.

3.5 For more details of the personal data that We collect and use, the measures we have in place to protect personal data, your legal rights, and our legal obligations, please refer to our Privacy Policy

3.6 For more specific details of the Cookies that We use, please refer to the table below.

4. What Cookies Does Our Site Use?

4.1 The following first party Cookies may be placed on your computer or device:

NAME OF COOKIE PURPOSE & TYPE STRICTLY NECESSARY
PHPSESSIDPreserves user session state across page requests.YES
__utmaUsed to distinguish users and sessions.YES
__utmbUsed to determine new sessions/visits.YES
__utmcUsed in conjunction with the __utmb cookie to determine whether the user is in a new session/visit.YES
__utmtUsed to throttle request rate.YES
__utmzStores the traffic source or campaign that explains how the user reached this site.YES

4.2 The following third-party Cookies may be placed on your computer or device:

NAME OF COOKIE PURPOSE & TYPE PROVIDER STRICTLY NECESSARY
__stripe_midUsed for payment processingStripeYES
__stripe_sidUsed for payment processingStripeYES
_fbpUsed to interface with FacebookCartrawlerYES
_gaUsed to interface with Google AnalyticsCartrawlerYES
akacd_GCS_EHI_PCUsed to interface with EnterpriseEnterpriseYES

4.3 Our Site may use analytics services provided by Google Analytics. Website analytics refers to a set of tools used to collect and analyse anonymous usage information, enabling Us to better understand how Our Site is used. This, in turn, enables Us to improve Our Site and the products AND/OR services offered through it. You do not have to allow Us to use these Cookies, however whilst Our use of them does not pose any risk to your privacy or your safe use of Our Site, it does enable Us to continually improve Our Site, making it a better and more useful experience for you.

4.4 The analytics service(s) used by Our Site use(s) the following analytics Cookies:

NAME OF COOKIE PURPOSE & TYPE PROVIDER STRICTLY NECESSARY
_gaUsed to distinguish usersGoogleNO
_gidUsed to distinguish usersGoogleNO
_ga_Used to persist session stateGoogleNO
_gac_gb_Contains campaign related information. If you have linked your Google Analytics and Google Ads accounts, Google Ads website conversion tags will read this cookie unless you opt-out. Read moreGoogleNO

5. Consent and Control

5.1 Before Cookies are placed on your computer or device, you will be shown a popup at the bottom of your screen requesting your consent to set those Cookies. By giving your consent to the placing of Cookies you are enabling Us to provide the best possible experience and service to you. You may, if you wish, deny consent to the placing of Cookies [unless those Cookies are strictly necessary]; however certain features of Our Site may not function fully or as intended. [You will be given the opportunity to allow and/or deny different categories of Cookie that We use.] [You can return to your Cookie preferences to review and/or change them at any time by clicking on this link.]

5.2 In addition to the controls that We provide, you can choose to enable or disable Cookies in your internet browser. Most internet browsers also enable you to choose whether you wish to disable all Cookies or only third-party Cookies. By default, most internet browsers accept Cookies but this can be changed. For further details, please consult the help menu in your internet browser or the documentation that came with your device.

5.3 The links below provide instructions on how to control Cookies in all mainstream browsers:

  • 5.3.1 Google Chrome: https://support.google.com/chrome/answer/95647?hl=en
  • 5.3.2 Microsoft Internet Explorer: https://support.microsoft.com/en-us/topic/how-to-delete-cookie-files-in-internet-explorer-bca9446f-d873-78de-77ba-d42645fa52fc
  • 5.3.3 Microsoft Edge: https://support.microsoft.com/en-us/windows/manage-cookies-in-microsoft-edge-view-allow-block-delete-and-use-168dab11-0753-043d-7c16-ede5947fc64d (Please note that there are no specific instructions at this time, but Microsoft support will be able to assist)
  • 5.3.4 Safari (macOS): https://support.apple.com/en-gb/guide/safari/sfri11471/14.0/mac/11.0
  • 5.3.5 Safari (iOS): https://support.apple.com/en-gb/105082
  • 5.3.6 Mozilla Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-Cookies-website-preferences
  • 5.3.7 Android: https://support.google.com/chrome/answer/95647?co=GENIE.Platform%3DAndroid&hl=en (Please refer to your device’s documentation for manufacturers’ own browsers)

6. Changes to this Cookie Policy

6.1 We may alter this Cookie Policy at any time. [If We do so, details of the changes will be highlighted at the top of this page.] Any such changes will become binding on you on your first use of Our Site after the changes have been made. You are therefore advised to check this page from time to time.

6.2 In the event of any conflict between the current version of this Cookie Policy and any previous version(s), the provisions current and in effect shall prevail unless it is expressly stated otherwise.

7. Further Information

7.1 If you would like to know more about how We use Cookies, please contact us via our Contact page

7.2 For more information about privacy, data protection and our terms and conditions, please visit the following:

  • 7.2.1 Privacy Policy
  • 7.2.2 Terms and conditions

This policy was last updated: 20 May 2025

Terms and Conditions

This is a placeholder for your Terms and Conditions content. You should replace this with your actual policy.

1. Agreement to Terms

By accessing this website, you are agreeing to be bound by these website Terms and Conditions of Use, all applicable laws and regulations, and agree that you are responsible for compliance with any applicable local laws.

2. Use License

Permission is granted to temporarily download one copy of the materials (information or software) on 1st UK Car Rentals' website for personal, non-commercial transitory viewing only. This is the grant of a license, not a transfer of title...

Modern Slavery Act Statement

This statement sets out the action of The Car Rental Center to understand all potential modern slavery risk relating to its business and the steps it has taken that are aimed at ensuring that there is no slavery or human trafficking in its business or supply chains.

This Modern Slavery Act Statement relates to actions and activities during the financial year 1 April 2024 to 31 March 2025.

Our responsibilities

We recognise our responsibility to take a robust approach to preventing slavery, exploitation and/or human trafficking.

We recognise our responsibilities as an employer and procurer/commissioner of services.

We are committed to doing all that we can to prevent slavery and human trafficking in its corporate activities and to ensuring that its supply chains are free from slavery and/or human trafficking.

The statement below sets out practices already in place at the car rental center in 2024 to 2025 following the introduction of the Modern Slavery Act 2015.

Corporate Policies

We have a range of policies and processes which reflect our commitment to acting ethically and with integrity to prevent slavery and human trafficking in all of its operations. We have a robust ongoing policy review programme to ensure that the business policies and procedures remain compliant and fit for purpose.

Meeting the requirements of the Modern Slavery Act

The following policies and procedures are considered to be key in meeting the requirements of the Modern Slavery Act.

Employee Code of Conduct

Our Code of Conduct makes it clear to employees the actions and behaviour expected of them when representing the organisation. We strive to maintain the highest standards of employee conduct and ethical behaviour, including managing its supply chain.

Recruitment

Our recruitment processes are transparent and are reviewed regularly. This includes having robust procedures in place for the vetting of new employees. Checks are undertaken to confirm identities and qualifications. Salaries are also paid into a personal bank account.

Where agency workers are used, these are procured via a third party company which in turn has its own Modern Slavery statement. The third party company vets employment agencies to ensure they are reputable before accepting workers from that agency.

Whistleblowing

We encourage all our employees, customers and business partners to report any concerns related to the direct activities, or the supply chains of the business. This includes any circumstances that may give rise to an enhanced risk of slavery or human trafficking.

Our Whistleblowing procedure is designed to make it easy for employees to make disclosures, without fear of retaliation. Employees, customers or others who have concerns can raise these via their manager or the or via an online form.

Equality and Diversity Performance

We record our performance within the context of the companies Corporate Plan. This enables us to explicitly evidence that equalities are embedded in its work and that it is, as a minimum.

Safeguarding

We embrace our responsibility to develop, implement and monitor policies and procedures to safeguard the welfare of children and vulnerable adults and protect them from harm.

Due Diligence of suppliers

We understand the important role that procurement plays. It enables and rewards good employment practices and does not encourage the use of modern day slavery practices.

We are committed to undertaking due diligence at all stages of the procurement cycle to mitigate the risk of modern slavery and human trafficking within the supply chain.

The car rental centres due diligence measures

  • Working with partners to develop an understanding of the risks
  • Taking appropriate measures in the selection of suppliers to enable the exclusion of suppliers with convictions under the relevant sections of the Modern Slavery Act
  • Inclusion of appropriate clauses in contracts to require suppliers to comply with the requirements of the Modern Slavery Act. These will be applicable to sub-contractors in the supply chain
  • Monitoring the performance of suppliers against the contract requirements, particularly in areas of identified high risk
  • Training and awareness raising for employees dealing with procurement and contracts. Wherever possible, following good practice guidance that is available in relation to modern slavery.

Training and awareness - raising

We recognise that employees within the organisation need to be trained on modern slavery in order to raise awareness and increase compliance with the GOV.UK - Modern Slavery Act 2015.

Declaration

This statement is made pursuant to section 54 (1) of the Modern Slavery Act 2015 and constitutes the car rentals modern slavery and human trafficking statement for the financial year ending 31 March 2025.